Digital Transformation Digital Transformation
Life Sciences

Digital Transformation in Life Sciences

Digital is dramatically transforming the life sciences domain. Given the unprecedented impact of the global pandemic, the adoption of digital transformation in Life Sciences and pharma has become a necessity. Right from engaging different stakeholders virtually to accelerating the speed at which clinical trials are done, digital is establishing the benchmark for future survival. Moreover, monitoring competition, determining the impact on revenue, driving outreach to Healthcare Professionals (HCPs) and influencing the network of payers and Pharmacy Benefit Managers (PBMs) cannot be done manually or in silos.

WNS’ data-driven, intelligent and integrated approach to digital transformation in Life Sciences and pharma, is powered with advanced analytics, hyperautomation, Artificial Intelligence (AI), Machine Learning (ML), blockchain and Internet of Things (IoT) – drives the next-generation change in life sciences.

 

Forward-looking Solutions

Digital Transformation Advisory

Digital Transformation Advisory

WNS’ digital transformation advisory council uses domain-guided technology philosophy for transformation. We work in the areas of pre-clinical development research and development, clinical trials, Food and Drug Administration (FDA) registration, marketing, pricing, sales, manufacturing and pharmacovigilance.

Design Thinking-led Co-creation

Design-thinking

We combine our client’s vision, goals and experience with our deep domain knowledge, and analytics and technology expertise to co-create innovative and transformative solutions. We create seamless journey mapping – customer and employees – using design thinking and behavioral sciences techniques that drive the market dynamics.

Data-driven Transformation and Advanced Analytics

Data-driven Transformation and Advanced Analytics

We consider the needs of business users as well as data scientists to drive the most relevant business-driven insights. For this, we use descriptive / diagnostic / predictive / prescriptive models for different personas, data taxonomy, data sciences, speech, text, image, data management, structuring and governance.

Intelligent Automation

Intelligent Automation

WNS’ hyperautomation platform delivers high-impact outcomes in the areas of pre-clinical development research and development, clinical trials, FDA registration, marketing, pricing, sales, manufacturing and pharmacovigilance.

Digital Services Offerings

Digital Services Offerings

WNS offers domain-driven digital services supported by 15+ digital and automation solutions such as WNS PRECIZON and WNS Forecasto, to name a few. WNS PRECIZON goes beyond mere database integration to curate the aggregated data accurately and quickly. Our customizable cloud-based pharma forecasting platform drives effective collaboration, compliance and knowledge management with efficient construction, collation and consolidation of forecasts.

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Digitally Integrated Operating Model

Digitally Integrated Operating Model

WNS’ powerful execution capability driven by a digital-first approach, coupled with iterative design and implementation, helps avoid piecemeal delivery. Our model strikes the right balance between customer experience, efficiency, agility and risk.

 
 

WNS Advantage

Domain Expertise: WNS brings more than 15 years of experience and has 2500+ skilled resources comprising medical doctors, nurses, pharma post graduates, programmers, data scientists, data modelers, business analysts, user experience designers and visualization tool specialists. We have executed multi-country projects for multiple therapy areas, especially where market insights are inadequate.

Analytics: Our life sciences offerings are created on the back of advanced analytics led by AI, ML, productized solutions and domain-led analytics. These capabilities are backed by our robust Center of Excellence (CoE) approach, big data practice, outcome-based engagement model and next-gen products and frameworks. We leverage our Analytics Innovation Center and Data Sciences Group comprising data scientists, researchers and domain experts to create cutting-edge analytics products and capabilities.