Hi-Tech & Professional Services Analytics

Technology innovations and constantly evolving consumer behavior are opening up growth opportunities for Hi-Tech firms such as internet and social media companies, loyalty program providers, consumer SaaS-based platforms including leading global online delivery marketplaces and digital content and broadcasting firms.

Our hi-tech analytics and professional services analytics capabilities and solutions around data-driven transformation, AI-led digitization, MLOps frameworks, and strong focus on consumer insights enable these companies to develop a better understanding of their customers and also provides insight-based business decision support.

Services

Campaign Analytics and Operations

Campaign strategy design
Campaign build, creatives and content management, campaign execution
Omni-channel member support and integrated analytics
Campaign analytics (pre-campaign analytics – targeting, post-campaign analytics)

Strategy Enablement and Transformation

Hyper-personalization engine
Digital intent analytics (CDP)
Single view of customer implementation

Business Intelligence Reporting, Design and Implementation

Automation of existing reports into interactive self-serve analytics reports / dashboards

Data Engineering / ETL Operations

24*7 ETL monitoring
Data discovery and anomaly detection
Data enrichment and cleaning
Data loading
DBMS management

Data Digitization at Scale

Document generation and management
Control and audit

WNS Advantage

WNS is one of the leading providers of analytics services to the HPS industry. Our customer-centric approach, deep domain expertise, global delivery network and strong focus on operational excellence, along with innovative analytics solutions, enable HPS clients to drive outperformance in their businesses.

More than 16 years of consulting and professional services experience
1000+ analysts supporting more than 10 global clients
End-to-end loyalty and campaign management solutions
Extensive experience in setting up virtual captives with multiple Centers of Excellence (CoE)

Testimonials

"Transparent communication, leading to high level of trust. WNS team doesn't shy away from communicating issues and developments proactively"

Analytics Head, A global customer data science company

“Our Team loves the data they work in and understands our commitment to our customers. They put a high level of commitment to ensure deliverables are met”

Director - Analytics, A US-based retail data science company

“The progress that this team has made over the last 3 years is fantastic. The team allows us to work more efficiently as an organization. The team does a great job of fixing problems when they arise”

Director - IT, A US-based retail data science company