Perspectives
Date
Author(s)
Martina Longo
Research Manager, IDC EMEA Digital Business and AI Transformation Strategies
As information becomes the new currency of the digital era, information service providers are under growing pressure to deliver timely, accurate and actionable insights. Yet, they face a critical challenge: While data volumes are exploding, data quality, consistency and accessibility haven’t kept pace. Many information service providers continue to grapple with fragmented systems, manual processes and a lack of unified data platforms – issues that compromise decision-making, reduce operational efficiency and hinder innovation. To overcome these hurdles and meet rising client expectations, forward-looking organizations are embracing Artificial Intelligence (AI) and intelligent automation in information services to re-imagine the value chain – from data sourcing and processing to delivery and consumption.
This IDC Spotlight, sponsored by WNS, explores how AI and automation are fueling a new era of efficiency and innovation for information service providers. The paper highlights how integrating intelligent technologies like Generative AI can help information service providers streamline operations, reduce costs, improve data quality and drive faster, insight-driven decision-making in a competitive and rapidly changing marketplace.
It also examines how WNS, through its AI-powered platform InfoTurf.ai, is helping professional and information service firms unlock new possibilities by automating research, data extraction, summarization and publishing. Designed for scale, security and speed, InfoTurf.ai empowers information service providers to deliver high-quality information services – faster and more accurately – while freeing human experts to focus on strategic oversight and value creation.
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